“The direct unfiltered brutally honest nature of much online discussion is black gold… Texas tea to companies that want to spot trends or find out what customers really think.” – The Economist 2006

No excuses, here is a list of free social media measurement services for weblogs, Twitter, Facebook, Forums, and Websites(click on the names to go directly to the website):

Google Analytics
Google Blogsearch
Google Feedburner
Technorati
Alexa
Twitter search
Effyis Boardreader
Twazzup
Icerocket
Backtype Connect
Boardtracker
Social Mention
Trendrr
Moniterr
TweetBeep
Twitter Grader
Collecta
SocialSeek
TweetFeel
YackTrack
Addictomatic
CoTweet
twit(url)y
Trendisitic
Rivva
OneRiot
HowSociable
The Search Monitor
Twittter Analyzer
Tinker
Steprep
uberVU
BuzzSteam
Twitalyzer
iMooty
Blogpulse
Klout
TipTop
StatsMix
Topsy
Tribe Monitor

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7 Responses to “The direct unfiltered brutally honest nature of much online discussion is black gold… Texas tea to companies that want to spot trends or find out what customers really think.” – The Economist 2006

  1. Thanks for this! So helpful!

  2. I guess Google Analytics is the most user-friendly one? I only tried that one though.

  3. Your welcome- I have not gone through and tried out each measurement source though. I’m sure some are more helpful than others.

  4. Jing, to be honest I don’t know which one is the most popular. However, I wouldn’t be surprised if it was Google Analytics. I actually tried to use it yesterday and had a little difficulty (haha). You are to paste a tracking link onto your site and I was confused about where to do that.

  5. Hey Eileen

    This is really cool, thanks for sharing.

  6. Jing, so after watching Dr. Waters’ web analytics lecture apparently Google Analytics is the #1- maybe that is due to useability, reputation, premier features?

  7. Pingback: Measuring Social Media Impact « Paromitag's Blog

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